Namdeo Umaji is one of the major companies, who is a pioneer of Indian agriculture business since more than 50 years. They have a huge array of products from which Hybrid Seed is one of the main areas of interest, We have been assigned the packaging design project of hybrid seeds
in the year 2017, October. The most challenging job of this project was to show exactly the same variety of crop on the packaging so that all customers (mainly farmers) should identify the same varieties they are looking for. It was fun to achieve the best results by developing a design to highlight the variety with proper brand positioning. The design was contemporary, modern and simplified, and widely appreciated as well as achieved huge sales.
